Page:United States Statutes at Large Volume 106 Part 5.djvu/549

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PUBLIC LAW 102-556—OCT. 28, 1992 106 STAT. 4187 TITLE n—REGULATION OF UNFAIR AND DECEPTIVE ACTS AND PRACTICES IN CONNECTION WITH PAY-PER -CALL SERVICES SEC. 201. FEDERAL TRADE COMMISSION REGULATIONS. 15 USC 5711. (a) IN GENERAL. — (1) ADVERTISING REGULATIONS.— The Commission shall prescribe rules in accordance with this subsection to prohibit unfair and deceptive acts and practices in any advertisement for pay- per-call services. Such rules shall require that the person offering such pay-per-call services— (A) clearly and conspicuouslv disclose in any advertising Uie cost of the use of such telephone number, including the total cost or the cost per minute and any other fees for that service and for any other pay-per-call service to which the caller may be transferred; (B) in the case of an advertisement which offers a prize or award or a service or product at no cost or for a reduced cost, clearly and conspicuously disclose the odds of being able to receive such prize, award, service, or product at no cost or reduced cost, or, if such odds are not calculable in advance, disclose the factors determining such odds; (C) in the case of an advertisement that promotes a service that is not operated or expressly authorized by a Federal agency but uiat provides information on a Federal program, include at the beginning of such advertisement a clear disclosure that the service is not authorized, endorsed, or approved by any Federal agency; (D) shall not direct such advertisement at children under the age of 12, unless such service is a bona fide educational service; (E) in the case of advertising directed primarily to individuals under the age of 18, clearly and conspicuously state in such advertising that such individual must have the consent of such individual's parent or legal guardian for the use of such services; (F) be prohibited from using advertisements that emit electronic tones which can automatically dial a pay-per- C£dl telephone number; (G) ensure that, whenever the number to be called is shown in television and print media advertisements, the charges for the call are clear and conspicuous and (when shown in television advertisements) displayed for the same duration as that number is displayed; (H) in delivering any telephone message soliciting calls to a pay-per-call service, specify clearly, and at no less than the audible volume of the solicitetion, the total cost and the cost per minute and any other fees for that service and for any other pay-per-call service to which the caller may be transferred; and (I) not advertise an 800 telephone number, or any other telephone number advertised or widely understood