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was there ahead of him, a new scheme bubbling in his fertile brain.

"Every great business success in America," he said wisely, "has been built out of the ashes of a failure or a near-failure. In most cases the original plan was good . . . all it needed was one more touch to put it across. The eye that sees to-morrow is always a jump ahead of the eye that sees only to-day. What did you do yesterday?"

"I took a walk."

"I sat home and tried to find ways to improve the business. We can't wait for people to come in here and look over our newspaper files. We've got to bring the papers to them."

"Deliver papers to everybody?" Bert cried, aghast. "That would cost more than fifty cents a week for each subscriber."

"No; no. I'm going to go out to-day and to-morrow and call on everybody we've signed up. I'm going to ask every woman if there's anything she's particularly interested in buying. Suppose some one wants a dining room table. I make a note of that. I get here early in the morning and go through the papers. If there are any dining room table bargains I telephone her and tell her what is offered, the store and the price. What's going to happen after we do that once or twice?"

Bert shook his head.

"Oh, use your imagination," Sam said impatiently. "She's going to be so tickled she'll tell all