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FROM WAR PROPAGANDA

value of concerted and co-ordinated action in propaganda matters. Shortly afterwards, a suggestion was made by an influential representative of one of these Departments that a committee should be formed to represent all British departments concerned in any way with propaganda. Moreover, it gradually became evident to all concerned that the collapse of Bulgaria was the beginning of the end, and that "war propaganda" must by a process of steady evolution become "peace-terms propaganda," by which public opinion in enemy countries as well as at home, in the Dominions, and in Allied and neutral countries, might be made accustomed to the peace which the Allies intended to make. The maintenance of British prestige demanded that our position in regard to the peace should be explained and justified by the widespread dissemination of news and views, both before and during the Peace Conference.

Thus it was more than ever imperative that all British propagandists should speak with one voice. Here then was work ready to be done by the suggested inter-departmental committee, for the formation of which invitations had already been issued to the departments concerned to send as delegates