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The Road to Wellville

be only the apparent indications of more serious ills to follow.

Everyone wants a Hot DrinkIt is natural for everyone to want a hot drink at mealtime. It is desirable to have such a drink—for its warmth, for its flavor, for the zest for other foods. On the Road to Wellville, this drink is Postum.

Postum was originated to supply all the desirable qualities of a hot mealtime drink, without a trace of any drug. It is made of whole wheat and bran, skillfully blended and roasted to bring out the full, rich flavor of the golden grain. It is not an imitation of any other drink, but a wonderful drink in its own right—a drink that is preferred to any other in millions of homes!

There is a drink every member of the family can enjoy, every meal of the day, with no fear of ill effects. No need to deny it to the children—although most people wisely recognize that children must not have coffee and tea, even though they think they can stand these beverages themselves.

Postum comes in two forms: Postum Cereal and Instant Postum. They are exactly the same drink, made of the same material, but Instant Postum is carried one step closer to the cup by an added process in the factories.

How Postum is PreparedPostum Cereal is prepared much like coffee, by boiling, or in a percolator. Four heaping teaspoonfuls of Postum Cereal to a pint of cold water is the usual proportion. This should be boiled (or percolated) for at least twenty minutes (counting from the time boiling

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