Oregon Exchanges/Volume 1/Number 6

Oregon Exchanges (1917)
Volume 1, Number 6
2544211Oregon Exchanges — Volume 1, Number 61917

Oregon Exchanges

For the Newspapermen of the State of Oregon



Eugene, Oregon
June, 1918
Vol. 1. No. 6


Breaking the Ice into Journalism

A Review of the Newspaper Situation Since Women Have Been Taking Their Places in the Profession.

By Miriam Page

Women have long been hammering at the insurmountable barrier of ice that has separated them from newspaperdom. Just recently this barrier has given away, and women are eagerly swarming through the gap to take their places in every phase of newspaper work. We see a woman over the top of the editor’s desk wielding with confidence the pen which her predecessor abandoned for the sword. We find her taking up the duties of the advertising manager, who is now computing the distance from one side of No Man’s Land to the other. Armed with a pair of shears, she slashes the telegraph news, impersonating the man who is now practicing his art on a more deserving foe. As reporter she fills the gap left by the young chap that now reports to a superior officer on the western front. And she has not been loath to take the place of the paper carrier just gone to a new job in the shipyards.

In our own state this condition is well exemplified, for newspaper staffs whose only feminine member a year ago was the society editor, now show two or three names prefixed by Miss or Mrs.

Letters to a number of these Oregon newspaper women brought responses full of confidence, determination and that push and enthusiasm which bespeak success. Each of them is well worth printing in full as a separate article under its own signature, and the difficulty in compiling them is one of selecting the best out of an abundance of good.


Vella Winner Encourages Women.

Miss Vella Winner, women’s clubs editor for the Oregon Journal, paints a true picture of conditions as they are, and sounds the note of encouragement to all conscientious women journalists. She says:

“That old line, ‘It’s an ill wind that blows nobody good,’ is splendidly exemplified in the depletion of the staffs of the newspapers of this country and their subsequent filling with women—all a result of the terrible world war. The struggle that women have had against that most terrible of odds, the prejudice of editors against women, based on ignorance, jealousy and a narrowness of vision that blinded them to the fact that women have just as good a news sense, write just as well, have just as much initiative, know how to meet people just as well and are just as hard workers and just as loyal as men, is beginning to be met with some sort of reward, for the shortage of reporters of the male sex has become so acute that editors are forced to take on women. I know of a number of instances where, as a last resort, women have been made members of the reportorial staff, and without a single exception they have made good.

“For years past women have been begging and beseeching for just a try out. Splendid, up-standing, college-bred women have seen themselves refused, while a mere chit of a boy just out of high school, wearing loud ties and smoking cigarettes, and otherwise announcing that he is a man, is given a position, the only possible excuse being that he wore trousers. But, for the last six months, the newspaper woman has come into her own as never before, and the future holds even greater opportunities. The war is getting news paper men in greater numbers than in many of the professions, because it includes so many young men. A small army of women are taking their places, and they are doing in such splendid style the same work hitherto done by men that it is hoped they are establishing such a precedent that in years to come reporters and editors will be given positions on their capabilities alone, regard less of sex.”


Lucile Saunders Visits from Salem.

Miss Lucile Saunders, now telegraph editor on the Oregon Statesman, has been steadily climbing since she left the University of Oregon to take a position as reporter on the Coos Bay Times, and later she worked in the same capacity on the Bend Bulletin. Miss Saunders’ letter says:

“Just now women are the big factor in the newspapers of the state. I’ve heard half a dozen small-town editors within the last month wonder where they could get a reliable woman reporter—men who wouldn’t think of having one around the office a year ago. What were they good for anyhow! True, they could write up the annual reception of the W. C. T. U.—if they have such things—or could keep the office dusted, but generally they cooed too much over the former and mussed up all the sacred stacks of papers in doing the latter. This attitude has changed since last summer. The editor wants a woman who can do a man’s job, sit down and stick it out until it’s accomplished, and then not go off and tell the next fellow what terribly hard work she is doing.

He’s pleased as a youngster with a new toy if he can find a girl who isn’t going to giggle or receive telephone calls from her friends during working hours, or crawfish when she is sent after a political or market story.

“If she isn’t afraid of work and can take a little advice or a scolding from the editor with a stiff upper lip, and if she has confidence in herself, any girl can make good in the newspaper business in the present emergency. When the war is over editors will have been won around to the place where they won’t turn a woman applicant for a position down the first time because ‘there aren’t any vacancies just now in the society or women’s clubs departments.'"

Frances Whitehead Has Rich Experiences.

Miss Frances Whitehead, city editor of the Baker Herald, whose newspaper experience is rich in variation, has followed the general rather than the specialized lines of newspaper work usually given to women. In speaking of her work, she says:

“My work from the start was covering the beat of an experienced newspaper man, and has given me almost every variety of work, from a gun fight to a wedding. I attribute what success I have attained as a newspaper woman to that fact and to my service under a proficient editor. A day is never ended that I do not think over the happenings that have taken place on my news route with a feeling that I have learned many things both of human nature and of a general business value.

“I believe that is the case in most occupations—confidence is the most essential element in newspaper work. My experience has taught me that the women in the work will be equally successful with men.”

Miss Hemenway, who graduated from the University of Oregon when the school of journalism was “but a yearling,” had the advantage of that year, during which she “reported, edited, made up (in theory), business managed, studied grammar and newspaper ethics and deviled generally.” She is now going through what she calls a “seasoning process” on the Cottage Grove Sentinel. She says:


Gets Accuracy and Versatality.

“As to my own experience—seasoning. It has been gained chiefly on a small-town weekly, a most educative institution, I assure you.

“To me it seems that the chief virtues of country newspaper training are two: You must be accurate and you must be versatile, and the work increases your power in both accuracy and versatility.

“You may think it odd that I have not brought out the ‘woman in news paper work’ idea. But I left it out naturally and unconsciously, precisely because woman in journalism is so taken for granted in my own thought. Now for the first time she is taking advantage freely of what was always a suitable field for her, and making good as a matter of course.”

Realizing that women are still at a great disadvantage even in spite of the urgent demand for help, Miss Winner speaks confidently of their superior capabilities, and adds just a word from her own experience to the girl entering journalism:

“There isn’t a duty on a newspaper that a woman cannot perform. Not every woman has the makings of a managing editor, or even of a reporter. Neither has every man; but woman is more adaptable than man; she can do more things. I know of women who have covered big political stories, big murder trials and kindred stuff, and they put it over the men on the same assignment from other papers, while the man who dares write of fashions, better babies and conservation salad does not exist.

“The profession holds more promise for women now than ever before, and I would suggest to the girl who has made up her mind that she wants to follow journalism as a profession, and has satisfied herself that she can deliver the goods, to step right up to the first editorial door at hand and demand, without seeming to demand, a job. The editor will be sure to need someone. Noting your petticoat, he may not admit it; but he has a vacancy.

“Many a city editor still says, ‘When I am obliged to take on a girl cub, I make her first assignment the most difficult and the most disgusting possible, hoping to receive an immediate resignation.’ (How we women are adored by editors!) Just call his bluff, cultivate a bit of a crust, and ‘come through’ with the story. If you do that, let us hope he will not have the temerity to ‘let you out’ at the end of the week. ‘Get it!’—that is the demand made of a reporter. If you do get it, you are a reporter; if you don’t, you are not.”

The very recent influx of women into the newspaper offices of the state makes it impossible to give here a list that would even approximate a true account. There are a number whose work has come under the notice of Oregon Exchanges and deserves a word here.

Miss Clytie Hall has taken a position as reporter on the Pendleton East Oregonian, after making good in a similar position on the Eugene Guard.

Other general reporters in different offices of the state are Miss Freda Hazer, of the Coos Bay Times; Mrs. Gertrude Smith, of the Marshfield Record; Mrs. W. N. Meserve and Miss Madge Fulton, of the Astorian, and Miss Greer, of the Ashland Tidings.

A list of other journalistic positions held by women in Oregon shows an interesting variety. Miss Bessie Berry is editor and publisher of the Long Creek Ranger; Miss Echo Zahl has been writing feature stories for the Portland News, following similar work on the Seattle Star. Edith Knight Holmes edits the women’s clubs section of the Oregonian.


Oregon Has Two Women Linotypers.

Two women linotype operators are Miss Dorothy Kibler, of the Coos Bay Times, and Miss Cora Kreamer, of the Eugene Register. Jeanette Calkins is the first woman business manager the Oregon Emerald of the University of Oregon has ever had, and she is making a go of the finances in a hard year. Mrs. Emma Wootton Hall was the editor of the Woman’s Emerald this year, supervising a staff composed entirely of girls.

A few of the many society editors of the state are Mrs. Gertrude Corbett, of the Oregonian; Miss Nona Lawler, of of the Journal; Miss Beatrice Locke, of the Spectator; Miss Norma Hendricks, of the Eugene Register; Miss Margaret Spangler of the Eugene Guard; Miss Grace Baily, of the Pendleton East Oregonian, and Miss Mignon Allen, of the Astoria Budget.

In a special line of newspaper work is Mrs. Louise Bryant Reed, a graduate of the University of Oregon, and at one time a special writer for the Oregonian. She has lately returned from Russia, where she wrote a series of articles on the Bolsheviki revolution which, syndicated, recently appeared in the Oregonian. At present she is making her headquarters in New York.

Oregon journalism can count a great many more women in its ranks than can be listed in this article. Their work 18 before them, and it will be the privilege of a later number of Oregon Exchanges to note down their achievements.

The New Foreign Advertising Situation

By Frank Jenkins, Editor of the Eugene Register

It has been only a few years since the mention of foreign advertising in any well conducted newspaper office was pretty certain to bring a bored, if not a pained, expression to the face of the publisher. In those days, foreign advertising usually meant medicine advertising, and obtaining a foreign contract was a sort of endurance contest in rate slashing——the publisher who could cut the deepest got the job. Add to this the fact that collection was often a slow and tedious task, bound up with an undue amount of red tape, and it is not hard to realize why the average publisher was not greatly interested in foreign advertising in those days.

And, incidentally, let us be perfectly fair all around. The blame did not rest wholly on the advertiser or the advertising agent. Most publishers did not have fixed and dependable rates, and at least a majority of them could be “jewed down.” It was also too often considered perfectly legitimate to lie like a German official communique about circulation.

But now the whole situation relating to foreign advertising has changed. Mention foreign business in these days to any wide awake publisher and his face will light up like a summer sunrise. Foreign advertising now is the most interesting of all the fields from which the newspaper draws business, and in my opinion it is the field that is capable of greatest enlargement and development. The publisher who approaches the foreign advertising problem with intelligence and industry is certain to profit.

But all I have said hitherto is academic—what we all want to know about foreign advertising is how to get it. We know what it is and how the field has widened in the last two or three years.


Circulation Factor in Advertising

The first step in the direction of getting foreign advertising is building up a circulation which the publisher can offer to his customer with complete confidence in its pulling power. Cover your field thoroughly—whether the field be small or large. If you do that, you can be assured of results, and it is results that will hold your foreign business and keep it growing. A satisfied customer is just as important in the newspaper business as elsewhere.

Another point that is important is never to neglect requests for circulation information. Don’t hesitate to take time to make out all reports that are asked for, it will pay every time. If possible, become a member of the Audit Bureau of Circulations; at least segregate and list your circulation so you can give accurate information on it at any time.

Get a good eastern representative. His commissions may look a little large to you at first, but the additional amount of business you will get will much more than make up the difference. It is important to pick out a live man who will give good attention to your field, for a poor business getter is worse than no representative at all. Keep him well supplied with information bearing on your circulation and your territory.

No discussion of foreign advertising, no matter how brief, can overlook the question of cooperation, for cooperation, rightly used, is a powerful weapon in the hands of the newspapers. The magazines cannot furnish it and the newspapers can——and there is no doubt whatever that effective cooperation always interests an advertiser.

The best kind of cooperation is that which seeks to secure complete distribution for any product that is to be advertised in your paper, for without complete distribution no advertising campaign can be successful. The newspaper can give valuable information regarding dealers in its field, and it can impress upon dealers the importance of carrying advertised products and thus connecting up with the advertising that is paid for by the manufacturer. In giving the dealer cooperation, the newspaper should never undertake actual sale of any commodity; that is outside its line and is pretty likely to cause trouble sooner or later. Bringing the dealer and the manufacturer of advertised articles together is the important thing.

It is always a good plan to study your field carefully, and keep up-to-date statistics regarding its business possibilities. Keep lists of dealers in all lines so that, for instance, if you are seeking an advertising contract for a good product you can tell the advertiser just how many grocery stores there are in your territory and, if desirable, put him in touch with them. Study the principal industries of your territory, and keep statistics as to its pay roll. Know how many automobiles there are in your field, for this will help surprisingly in influencing accessory advertising.


Good Distribution Needed

There is no better plan than keeping in touch with the distribution in your territory of every article that is advertised, or that might be advertised. It is useless to undertake to secure advertising for an article that is not distributed in your field, and good distribution is often an argument that will bring business that could not be secured otherwise. Good distribution is the foundation of successful advertising, and if you can help the advertiser to secure it he will not forget it.

A final point is this: Make a fair rate and stick to it. As soon as it becomes generally known that your rate is fair and that it is the same to all customers, you will have little further trouble from legitimate advertisers or agencies regarding your rate.

The publisher who seeks to build up a large foreign advertising business must take care of it in a businesslike manner. See that all schedules are carried out accurately.

Live up to all position agreements. Acknowledge every order promptly, and see that proof copies are furnished. Give the same careful, personal attention to your foreign accounts that you give to your local accounts.

Time spent in building up a good foreign business is well spent, for the possibilities in this direction are already great and are steadily becoming greater. The newspapers are securing every year a larger share of the total volume of advertising, and it is up to each publisher to do his part to keep

this movement going forward.

Another New Journalism Book

NEWSPAPER BUILDING by Jason Rogers, Editor of the New York Globe. Application of Efficiency to Editing, to Mechanical Production, to Circulation and Advertising, With Cost Finding Methods, Office Forms and Systems. New York: Harper & Brothers. 1918. $3.50 net. Reviewed by James S. Sheehy, a member of the editing class at the University of Oregon.

Any man who has spent 37 years of his life in the publishing and promotional end of the newspaper business, who has allied himself with the big issues and undertakings ii the field of modern journalism, and who has studied with extreme care during the past six years the newspaper practices and advertising conditions as they actually exist in all the important cities in the United States, is very well qualified to speak and write on the subject of the building of a newspaper.

Jason Rogers, publisher, business man, student, journalist, and editor of the New York Globe, is such a man. His recent publication, “Newspaper Building,” bespeaks that thorough knowledge of the limitless field that he has so carefully investigated. Himself a newspaper builder, he has passed down to rising journalists and editors a guide post for future voyages and voyagers into the field.

“Newspaper Building,” speaks in a matter of fact, unvarnished, untinseled way; it avoids the general and attacks the specific, and above all breathes the personality of M. Rogers from his long experience in his life work. In its every page there is a keenness of perception, an insight, coupled with a looking ahead into the future of journalism. “Newspaper Building” abounds in fact and reality—it's full of "dont’s" for those who can well use it as their guide in newspaper construction.

Jason Roges deals with the business side of the newspaper, and unravels his story step by step. The successes attained by Melville E. Stone with the Chicago Daily News, Colonel William R. Nelson and the Kansas City Star, Joseph Pulitzer and the New York World, William L. McLean and the Philadelphia Bulletin, Adolph S. Ochs and the New York Times, Hugh Graham and the Montreal Star, and the transformation of the Commerial Advertiser into the New York Globe over night under H. J. Wright and Mr. Rogers, are all related in tle opening chapter entitled, “Background of Experience.”

Honesty fair play to all, and getting all the news and using “all that’s fit to print” made for the successes of the above sheets. Mr. Rogers characterizes the present day Kansas City Star and the Montreal Star as “reflecting the best and greatest in our modern journalism—they stand as models for the background of a new newspaper edifice."

“Make your own paper,” says Rogers to the adventurer in the newspaper field——“see that your equipment is equal if not superior to that of your competitor in the field, and get hold of an almost expiring newspaper rather than busing up your fresh dollars in a new undertaking.”

How the New York Globe, with the aid of a pure, food expert on its staff, was able to revolutionize the standards of household commodities and add close to 50,000 new readers to its circulation list by carrying out an intensive pure food campaign, the unheralded success of its fashion page and school and home pages, are all described by Mr. Rogers. “You must know your readers if you hope to make any big success in the newspaper business,” adds the author in closing his chapter on “Building up the Property.”

The Globe plant itself is minutely described: its three-floor plan, totalling 15,000 feet of floor space per floor; the five high-speed power presses, equipped with the Kohler system, with full protection of the men by elimination of all starting buttons save one under the control of the pressman, and the feature of being able to stop the press from any one of six or eight points, and the full usage of all space saving economies.

When your advertising slackens, “keep improving your paper and demonstrating results for other advertisers,” is the way Mr. Rogers would bring back the wandering sheep to the fold. He believes that the best rate card by long odds should provide for a heavy one-time contract, with heavy discount for a very small contract, and then by gradual further discounts reach a fair minimum below which no business should be taken. He would install the use of graphic charts in the newspaper as the ideal method of visualizing newspaper records and different points of efficiency.

Mr. Rogers opposes all forms of premiums and contests and canvasses for the purpose of increasing circulation. Without the aid of circulation campaigns the Globe has grown from 75,000 to 200,000 a day in seven years. “The budget system is absolutely necessary to the efficient carrying on of a real newspaper,” insists Mr. Rogers, after long years of experience. “You must keep absolute close cost of all expenses. Keep charts for every expense item and you will avoid being thrown on the rocks of financial ruin."



W. F. Gilstrap Leaves Eugene Register

W. F. Gilstrap, one of the founders of the Morning Register in Eugene, has disposed of his stock in the Register Publishing company, and has resigned as president, director and manager of the company. He will retire from the newspaper business and may engage in some war activity, bu he has not yet decided just what it will be. Frank Jenkins, editor of the Register, was elected president of the company, and there will be no change in be business management.



Hood River News for Sale

R. B. and L. S. Bennett, who have been owners and publishers of he Hood River News for the past eight years, are offering the business for vale, one of the brothers desiring to enter the United States service. The News 3 known as one of the best weekly newspapers in the state. It was established fifteen

years ago and caters to a profitable field. Its mechanical equipment is complete and up-to-date, including a linotype, Miehle press, two jobbers, a power cutter, folding machine and a large assortment of type.

Value of Local Stories in Pushing Financial War Aims

By Max Taylor, Telegraph Editor of the Eugene Guard.

There is an army of newspaper writers far back from the front upon which the government must depend to put the push into publicity that will carry war financing drives over the top. The effectiveness of this fighting force depends in a large measure upon the character of the publicity employed. We know the writers have the spirit in their work. No other body of men and women this side of the firing line are hitting harder blows.

When the war began in 1914, it seemed that news from Europe had swallowed up the universe and that all other matter had been crowded into oblivion. Nothing seemed to have any right to space, when the war news came. Gradually the connection between things which were happening on the sea, in France and Belgium, and even in Russia, and affairs in America developed. It was not long until the local angle to war news began to force its way to the front. The news of the day has now been so completely associated with the war that the war and local news are inseparable. When confronted by such a situation newspaper writers generally need not resort to ready- made publicity of questionable value in supporting various government activities. The most effective material is provided largely by local stories which are entitled to space because of their value to the newspaper as news. The manner in which this work is handled is of vital importance, and the man or woman who has a part in it should give it careful consideration.

There are very few people who cannot write editorials of some sort. The trouble with a great many people who write news is that they should have been editorial writers. I believe the straight news story more powerful than the editorial as a publicity agent in mustering all classes of people in the support of Liberty bonds, Red Cross and other war activities. The story, however, must be of the sort that will grip the spirit of the reader, cause him to think for himself and carry incentive to action.

An illustration of an effective use of a news story was offered the other day in a 200-word dispatch sent out from Washington. It announced that President Wilson had bought a $50 Liberty bond——$5 down and $5 a month, and stated that the president wanted 1,000,000 other Americans to buy another bond. Of course the fact that it contained a call from the president had a great deal to do with the result that followed its publication throughout the United States, but, nevertheless, it was the utilization of news suggestion that made it the most effective bit of publicity in the entire campaign for the sale of bonds.

I never realized more fully the power of news suggestion than I did when the Guard conducted a “Tobacco for the Soldiers” campaign last fall. More than $250 was given as a result of that campaign. I believe that is proportionately a greater amount than was raised by any other paper in the state of Oregon. I do not make this statement because of any desire to give credit to the Guard, and I take it that my purpose will not be misunderstood.

Both editorials and news stories were used in efforts to interest the reader in this fund. Editorials were used exclusively at first. Contributions came slowly. A little girl sent fifty pennies from Junction City. Her mother wrote a nice letter in which she stated that the little girl had been saving her pennies for a long, long time and had intended to buy a ring for her birthday, but that she had decided she would sooner give her pennies to the soldiers than to have a ring for herself. It was a story of sacrifice. It was a story that gripped the interest and moved the spirit of the reader. The subscriptions to the fund the following day almost equalled the total for the several preceding days. A jeweler read the story. He not only sent a contribution to the “Tobacco for the Soldiers” fund, but he packed a very pretty little ring in a dainty box and sent it to the little girl at Junction City. The story about the jeweler ’s action was also effective. More subscriptions came. From that time one feature story after another developed. These stories had human interest qualities to the extent that they were of value to the newspaper, independent of the object for which they were printed. Matter published in the support of various war activities which will not pass this test is poor publicity. It is better than none, but it does not put the power into the space that is needed.

The departments of the federal government are sending out bales of copy in connection with these various campaigns. Some of it is very good, but a very large part of it is of little value. This ready made material is necessary in so far as it sets forth the principal facts. These facts may be repeated two or three times with good effect, but to get the best results the news story, with local color that suggests action, is needed as a clincher.

Editorial writers have a tremendous power, but the man or woman who is writing news has an equal opportunity for patriotic service in careful preparation of the clinchers.


Leaders of the Oregon Press

EDWARD E. BRODIE
By Himself

My birthday—the age limit should be first in all autobiographies—comes March 12. I was born in 1876, in Oregon. My paternal parent was in the army, and until I reached the tender age of 7, I attended the army school, and when I had learned all they could teach me I was sent to Astoria, where I finally struggled through the high school and learned the difference between “talls” and “flats” in the salmon canning business. In the summers I learned to stick type, umpire baseball games and ride on merry-go-rounds. For several years I was a carrier on the Morning Astorian, and had a route that stretched almost to Tongue Point. When Astoria was through with me, I went to Corvallis, where I worked in a store, and one day I sold a feather duster to a woman who wanted a linen duster and I lost my job. In 1894. I entered the University, and when my funds ran out I was induced to go to Florence, where I worked for Colonel Alley on the West for $12 a month and found. When I left there, 18 months later, I was so deeply overdrawn that I had to give the Colonel my note before he would let me leave the town. I set a little type on the Eugene Register after that, and in 1901, while I was holding down a job on the Astoria Budget, while John Gratke was gallivanting around the Pan-American exposition at Buffalo, I received a call to go to Oregon City and become all-around front office man on the Enterprise, and here I am, working from 9 a. m. until 12 midnight, except on Sundays, when I work only eight hours. I also find time to secretary the school board and the commercial club and to run for secretary of state when Ben Olcott gets through with that job.

The best thing I ever did was to marry in 1905, and I have two of the finest children that ever drew breath. I worked overtime for three years in behalf of the State Editorial association, obtaining a release last year. I like system and figures, and might have been an accountant had I not smeared myself over with printer’s ink.

I have an appointment now to see my family for thirty minutes, so you ’11 have to excuse me. I feel as though I had talked too much.


New Rollers from Old

F. S. Minshall, Editor of the Benton County Review

Two pounds of old roller composition stripped from dried rollers. Reduce to about two gallons of jelly by boiling in water or vinegar. Strain thoroughly through fine mesh cloth. Add half pound of chip glue, reduced to liquid. Next make small trough the length of roller you wish to make. When the above mixture is about ready to cool and set, pour the trough nearly full. Now take an old roller, unfit for use. Taking it by the ends twirl it slowly in the mixture. Have a small brush handy to smooths out bubbles. Now take the roller with the mixture adhering into a cool place, a draft preferably, twirling it gently all the while, until it sets, which will take place in two or three minutes. It should be perfectly formed if properly manipulated. Set aside in a cool place for a day and then add another coat. It can be used in two or three days and will give excellent satisfaction. When it gets dry or out again, strip off this coat and put on another. The solution can be used indefinitely, over and over again, by adding more water and composition.

This is a decidedly useful mixture to have about a print shop, makes the best of padding compound and tympan glue, also for fastening backs on books, etc.

The mixture, when not in use, should be put in an old oil can and set away in a cool damp place.

Oregon Exchanges

Published by the School of Journalism University of Oregon

Free to Oregon Newspapermen; to all others, $1.00 per year

Issued monthly. Application for entry as second class matter made at the post office at Eugene, Oregon.

of little volume. But when he writes —everybody listens just to enjoy the rythmical cadences of humor and pathos whether they agree with what White writes about or not. And if they don’t agere today they will tomorrow, for Bill is one of those lightning change artists who always lets his emotions decide what stand he is going to take.”

‘join

STAFF THIS ISSUE

The Best Paper “Over There"

Editor ______________ __Emma Wootton Hall

Assistant Editor........Gladys Wilkins Managing Editor ....Rosamund Shaw


“Germany is threatened with a beer shortage. The barley crops have failed, and therefore brewing is at a standstill. However, we and our allies are brewing a lot of trouble for the thirsty Boche,” say Uncle Sam’s soldiers in their official paper, the Stars and Stripes. Every Friday the Stars and Stripes is published by and for the American expeditionary forces in France, and it comes out “chuck full” of typic ally American news for Americans. The subscription price for soldiers is four francs for three months. It has been declared everything, from “the best paper on that side M’ the pond” to “the most complete and typical newspaper of any military force in the world.” Without a doubt the Stars and Stripes is sure to be a big and lasting success.

A Patriotic Press

Literary Editor .......... ..Miriam Page Correspondence Editor Helen Brenton

Exchange Editor............Bess Colman Proof Reader ..........Adrienne Epping Circulation Manager _________________________..wIll1iJ8,Ill Haseltine Copy Beader ................James Sheehy Head LinotypeOperator Bob McNary _Contributions of articles and items of interest to editors, publishers and printers of the state are welcomed.

All Over Kansas

William Allen White, the man who wrote the editorial “What's the Matter with Kansas?” which caused so much comment at the time it was published because of the cleverness and skill with which it was written, is going to give the commencement address here at the University of Oregon on June 17.

Besides everything else Mr. White is editor of the Emporia Gazette, Kansas, and the author of “The Court of Boyville” and “In Our Town.”

No fact of interest escapes C. E.


Oregon

newspapers,

the

careful

reading of which as “exchanges” forms part of the duty of the editorial staff of this publication, constitute,

when taken together, a refreshing as well as interesting textbook in patriotism. Oregon’s splendid record of war service must be due in no small

Ingalls, formerly of Kansas, and now of the Corvallis Gazette-Times, and

few escape his comment. Like all good editorial writers, he never lets the opportunity slip when it knocks.

degree to the sturdy Americanism exhibited by the press as a whole. Scarcely an issue goes into the mail that does not sound the call for united, increasing, determined effort to

It might be weH to dub this editorial by him as “What’s the Matter with

Bill White of Kansas?”

“Speaking of Kansas, we notice

win the war. _Good news is received without hysterical premature rejoicing; bad news is shown in its true

that old Bill White is to deliver the

commencement address at Eugene this year. Like most good writers, Bill White can’t talk much. In addition to that, he has a high soprano voice

proportions without any tendency to

panic._ On the_ whole, the Oregon press_1s a steadying influence, and the steadiest nerves will win the war.

12

A Style Sheet Simplifies

In an attempt to strike firm footing in what too often appears to be a somewhat boundless stretch of individual taste and choice, the University journalism courses have formulated and printed a style sheet for their own use and for the benefit of any one else who cares to take advantage of it—the “Vogue” and “Vanity Fair” of the campus press. And now the editors of Oregon Exchanges, besides the old difficulties, have italics and small caps to wrestle with. Once it was a rare occurrence to pick up a campus publication and find the style strictly consistent. Now all copy readers, and in fact all journalism students are armed with the style sheet and try to learn to write Indian instead of just plain indian, or John Jones Jr. rather than John Jones, jr. It is enough to rob the young writer of his promised visit with St. Peter. To remember the “Fourth of

July”

and

“Bull

Moose”

and

“Bachelor of arts, but B. A.” is easy enough; but what about the old twist ers—“s_even o’clock” and then “10:45 a. 111.!” And “12 years old,” but “thirty year war,” and “2-year-old James,” “3 feet long,” “$3 a yard,” “78 degrees” and “75 cents.” Why“St. John” but not “Ft. Wayne!” Why quote the names of books and paintings, but never of statuary!

It is at times like those that the befuddled student wonders whether to spell his name with an “s” or a “z”—(or rather with an s or a z)— and if his father is Pres. or Presi dent. The decision as to an exact style to be followed in all University pub lications has greatly simplified the always difficult problem of standard izing copy rules, and is constantly saving copy readers from premature wrinkles. It is by no means ideal or even a model of perfection and cor rect conclusions, but it serves its pur pose for the campus well and em bodies the most important usages in their most approved form.

Better Fruit Editor Passes

E. H. Shepard, editor of Better Fruit, and one of the best known publishers in the Northwest, died in Portland April 29. Mr. Shepard established Better Fruit fourteen years ago, since which time it has been devoted to the interests of the fruit business, especially apples. To Mr. Shepard, perhaps more than to any other man, is due the high degree of organization and cooperation now existing between the fruit growers of the Northwest. For the past dozen years he had preached the gospel of co operation through the columns of his magazine. Better Fruit has also served as a text-book for thousands of fruit growers, embodying all the latest findings and research work in the growing of apples and other fruits. It achieved a circulation of about 15,000 copies, going to all of the important fruit districts of the world.

When Mr. Shepard’s failing health made it impossible for him to continue active management of the magazine, it was moved to Portland, where its publication will be continued.


They Want the News

The boys over there have lots of time—that is, there will be lots of time left after fighting the kaiser and reading the letters from the girl back home. Do you know how they want to spend that time! They want to read the news from home—how John Doe planted potatoes where the old merry-go-round used to be, and how Mrs. Jones gave a pink tea. They want all the home news that only the home paper can give. You news papers are doing your best and are sending as many papers as you can afford to, of course, but it is up to you now to get other people to do the the same thing. Get your subscribers to send papers to the boys of your town. Let’s see that every boy in Oregon gets a paper. Even though the mail is slow in getting over there, still it’s news to them.

All Over Oregon

Both of Baker’s daily newspapers are enjoying a profitable patronage and are well sustaining their reputations among the leading newspapers of the state and as able supports to the progressive community in which they are published. The Morning Democrat, now entering upon its 48th year of publication, maintains the confidence of the people under the personal guidance of the owners, I. B. Bowen and George B. Small, who have conducted its destiny for over thirty-one years.

The Herald recently changed own


“Good

bye,

‘Tiz’;

curtains

for

‘Gets-it’ ”, carols the Astoria Eve ning Budget, gaily steping on the toes

of a widely advertised industry.

The


Budget has discoveded nature ’s own


corn cure growing in the marshes at the mouth of the Columbia. Listen: “Take a sound cranberry, cut it in two, place one half of the berry on the refractory corn, tie it on so that


who directed it for a period of about

six years following the ownership of B. E. Kennedy, who succeeded the pyrotechnic career of Leston Balliet, mining

“wild

cutter,”

during

the days before Oregon had a “blue sky” law. The Democrat and Herald are both united on a “keep up the advertising

rates” policy and are making it win, as they should in this day of high

prices on everything that goes into the

making

of

a

daily

over night, and lo! the next morning the corn has vanished.”

The Budget

further asserts, in the course of its almost poetic eulogy of the new corn

ership, Bruce Dennis and others suc ceeding Messrs. Powell and Tenny,

the

it will remain in the proper place

newspaper.

They work in harmony and there is no “cut throat” policy indulged in. “That the laborer is worthy of his

hire” is as applicable in this instance as in any other. It is rigidly ad hered to by the newspapers of this

city and makes for their continued prosperity.

—o David Foulkes, superintendent of the Oregonian, has received many in

quiries from newspaper publishers and mechanical superintendents for information on the work of the Lud low Typograph. The Oregonian was one of the first large papers to use

this new type making machine. Mr. Foulkes’ replies have been highly favorable. He maintains the machine is a time and expense saver, produces better looking results and conserves much floor space.

cure, that Astoria is probably the only place in the country where even

stray cranberries can be picked from the bushes in the springtime. 0 Inasmuch as so many of the Grants Pass school boys are expecting to secure work on the farms and in other lines where all day service is

required, the Daily Courier is exper iencing difficulty in keeping a full corps of carrier boys, and the paper is now putting on girls where boys are not available. One girl is now serving a regular route. The Western Union company is experiencing the same difficulty and they are adver tising for girl messengers; for Grants Pass service. —o David M. Morrison, editorial writer for the Portland Telegram, is making a tour of all ports of the United States and contributing a daily letter to the Telegram of his findings and investigations. He went first to San Francisco and is now on his Way north up the Atlantic coast. He will continue as far north as Halifax. oi The editor of the Myrtle Point American has branched out and now issues the Powers Patriot, a news

paper issued from the American plant, but dealing wholly with items of in terest to the people of Powers and vicinity. 14 Hal M. White, city hall reporter for the Oregonian for several years past, has resigned from the staff to accept an important position in Portland’s city government as secretary to the mayor, and manager of the municipal auditorium. Mr. White possesses as extensive a knowledge of municipal government affairs as any man in Portland. Furthermore, he has earned the good will of all of the city officials as was evidenced in the fact that the council unanimously and without discussion confirmed him in the the position to which he had been appointed by Mayor Baker. Mr. White is a brother of Major George A. White, now with the American forces in France.


Gertrude P. Corbett, society editor of the Oregonian, was a member of a May day house party over the week end in Seattle, accompanying Mrs. Alice Benson Beach. The party was entertained at dinner in the Boulevard Inn Sunday evening, and the following evening they were guests of honor at a dinner party at the Tacoma hotel. Motor trips about the cities of Seattle and Tacoma were part of the diversions given in honor of the two Portland women, in which officers of the Canadian army and of Camp Lewis also were guests.


Spencer Best, several years ago reporter on the Portland Telegram and lately again a member of that staff, is director of publicity for Colonel Brice P. Disque, U. S. A., supervising the Loyal Legion of Loggers and Lumbermen and the execution of the


has had three newspapers, one of them a semi-weekly. All three papers have


type casting machines. The Enterprise has a model 15 linotype and the

government ’s spruce output campaign in the Northwest. Best is the only

Post and Monitor have intertypes. The Post is the newest publication, being founded by C. T. Ecker, former publisher of the Monitor, and his for

civilian on the great staff of Colonel Disque in his extensive quarters in the Yeon building. __.._o.__.

o___ For two months past, Independence

The

Lawrence R. Wheeler, who with his

Monitor is carried on by Gus Hurley,

brother, J. E. Wheeler, owns the Portland Telegram, was married April 16 to Miss Shana Cumming, daughter of Dr. W. A. Cumming.

mer

foreman,

J.

T.

Currie.

who left his law practice to save the

Monitor outfit and subscription list from being abandoned. At the pres ent writing the Post has not yet re

Their honeymoon was spent on a trip

ceived a cylinder press, and press

to Puget Sound. Their new home will be on Portland Heights. -—o Ralph R. Cronise, of the Rogue River Courier, and correspondent to the Oregon Journal from Grants Pass, has taken a position on the reportorial staff of the Journal. 0 R. A. Bostad, machine operator—— and a good one—has left the Oregoni an for one of the artillery concen tration camps. 0? Edward Meyers, linotype operator,

work on the paper has been done in the office of the Observer in Dallas.

0 Lloyd Riches, a former owner of

the Stanfield Standard, is now ad vertising manager of the Oregon City Enterprise, having changed from his position with the weekly Oregonian. —-o James Olson, until recently city hall man for the Portland Journal, has jumped to the same job on the Oregonian, succeeding Hal M. White.

——o A son was born at Pendleton May 22 to Mr. and

changed from the Eugene Daily Guard to the Morning Register, of

Mrs. Jean P. Kil

patrick of Pilot Rock. Mr. Kilpatrick is editor of the Pilot Rock Record. 0__. John F. Egan of Denver is the new

that city.

automoblie Journal.

signed the duty of editing the society column.

editor

of

-izoi

Miss Frances Pugh, employed on the Brownsville Times, has been as

the Oregon

15 Frank Lillard, wife and pretty little daughter and Mrs. Lydia Hoyt motored in from the farm recently, gathered up the Jefferson Review folks and drove to the Hansen poultry farm, a few miles west of Corvallis. While the rest of ’em looked at White Leg horns we herded the buzz wagon and the darned thing run away, but an intervening gatepost headed it off. Returning to the O. A. C. grounds we enjoyed a fine picnic dinner, then passed a couple of hours looking over the beautifully kept premises. Then we went to the state game farm and took a look at the many birds. Frank wanted to negotiate for a pair of Golden pheasants, but the male bird was so much the prettiest that the ladies wouldn’t have it. They said that around Jefferson the female of the species was always the handsomest and they would not stand for a change. Everywhere along the 70 mile drive can be seen splendid fields of fall wheat and spring plowing is nearly completed. Many new modern farm houses are also to be seen.—

Jefferson Review. .io__ a

former

resident

Sam Wilderman, a newsboy who began his newspaper work on the high school publications, and later was editor-in-chief of the Portland Hustler, the monthly newspaper published by

the newsboys of the Night Hustlers club of Portland, has become identified with the sporting department of the Oregonian.

Mr. Wilderman is work

ing his way through high school by selling newspapers on a prize “cor ner”'and by doing reportorial work. He is handling intercollegiate athle tics for the Oregonian.

Wilderman

is also something of a poet, several of his contributions having been pub lished in the high school papers and in newspapers of Portland. Hi

H. E. (Ed) Hendryx, who has been editor of the Blue Mountain Ameri can at Sumpter for some years, will

soon take the city editorship of the East

Oregonian at Pendleton.

Mr.

Hendryx has been in the newspaper business for several years and is well

known in the eastern section of the state, especially in Pendleton, where he went to school and also where he

got his first newspaper training on the

Word has been received that Jess

Terry,

1918

of La

Grande, is in a hospital in France on account of wounds received in ac tion. The pleasing part of the report is that the young man is improving and will soon be out of the hospital. During his residence in La Grande Jess Terry was quite well known as a printer and was employed with the Observer for a long time. His brother, Dave Terry, is also in service In France and a still younger brother is on his way to the front.

0 Miss Claire Raley, who was grad uated from the University of Oregon

with the class of 1916, is now society and assistant telegraph editor on the Pendleton East Oregonian.

  • 0

The Oregon Farmer is putting out a farm service flag printed in colors

on heavy paper, for distribution to subscribers.

?0___ C. E‘. Thorp’s Eagle Valley News suggests a war tax on politicians.

16

old Morning Tribune.

M°_._ Clarence W. Tebault, one of the star men on the staff of the Oregon Jour

nal, has resigned his place to accept a responsible position with the govern ment as district representative of the

national service section of the United States Shipping board. Mr. Tebault’s new position will talie him to all the ship building plants where he will supervise the general welfare of the men. ioi Frank Hochfeld, librarian of the Oregonian, and Clara Friedman were married April 12, and have taken up their residence at 'the Claypool apart ments. The bride came to Portland from Russia about eight years ago. Mr. Hochfeld has been with the Ore gonian for more than twelve years.

0 Glenn Chesney Quiett, formerly of the Ledger and the News at Tacoma,

has joined the reportorial staff of the Oregonian. Mr. Quiett is an alumnus of Reed college, Portland. Conrad Brevick, police reporter for the Seattle; Post-Intelligencer until he enlisted in the ordnance depart

ment early in March, got more out of his six weeks’ course at the Univer sity of Oregon than any other man in the corps. When he left Eugene in April for Camp Hancock, Georgia,

War service recently called Will H. Warren, general assignment reporter, from his typewriter in the Oregonian local room to an executive desk with the Portland Young Men’s Christian Association, where he now is an assist

ant secretary in the shipyards work of the organiration. Among his

where he is now stationed, he carried

duties is the editing of a sure enough

with him, besides a comprehensive knowledge of requisitions and mili tary accounting, the promise of a little Oregon girl that she would be his wife after the war. His fiancee is Luceil Morrow of Portland, :1 soph omore in the University of Oregon. “Connie” still writes police reports from Camp Hancock, but now they describe the exploits of the kitchen police and are no longer sent to the P.-I. —-o Claude Bristol, formerly of the staff

newspaper, detailing the gossip and happenings of the yards. Mr. Warren was secretary to Mayor Albee during the latter ’s administra tion and returned to newspaper work when Mayor Baker took office. He is gratified at the opportunity given

of the Oregon Journal, who took the

ordnance training corps training at Eugene, is now on the Atlantic coast and in writing back to friends, says he had the honor (‘I) and distinction

of making the entire trip in a box car, he having been assigned to kitchen police and a box car serving as the center of activities in the culinary department. ——o Henry M. Hazen, for several years Salem correspondent for the Port land Telegram, has been in Portland for two months acting as political reporter and attending to the mass of work that a primary campaign entails. It is expected that he will

him for war service work, and is said

to have his ear lifted for a possible call to France as a Y. M. C. A. secretary.

——o C. E. Wilson, formerly of the Yaki ma Daily Republic and later with the Salem Capital Journal, has returned

to the latter paper after an absence of four months. He left December 1 for Texas for a visit. Mr. Wilson is city editor of the Capital Journal. J. C. DeBall, who had the place in his absence has returned to Albany. __,_-,__._ F. W. McKechnie, formerly mana ger of the United Press in Portland, who joined the service some months ago and is now stationed in the radio electrical school at Mare Island, was

a recent visitor in the oflice of the Oregon

Journal

in

Portland,

later

visiting relatives in Eugene. ___o___ Mrs. Edna Morrison, one of the

remain in Portland until after the

La Grande Observer force, spent the

election in November. ——-—o » A pleasant and patriotic meeting of country editors in Pendleton was only marred by the Bulldogger ed., who persisted in “butting in” until tossed out of the commercial club window by the Leader man, with the approval of his esteemed colleagues.

week end of May 18 in Portland looking after business matters. While there she attended several social functions of her former neighbors and friends.

~

Phillip Sinnott, formerly Portland representative of the United Press, recently made coast representative of

moi‘__

Miss Henrietta McKaughan of Ida ho, who came to Portland to assist in the publicity work of the Third Liberty Loan, is now a member of the staff of the Oregon Journal. __o__ A. W. Nelson, who was city editor of the La Grande Observer for several

that concern, has been put temporarily in charge of the Los Angeles oflice

years, has opened up an independant

of the United Press.

job printing shop in La Grande.

17 After taking a vacation from the newspaper business while he acted as district manager for the Asbestos Tire Manufacturing company, Lew A. Gates has returned from Pendleton and taken over the editorial desk of the Polk County Observer, which he

formerly published. E. E. Southard, until recently editor, will return to Portland and resume his law practice there.

0

Grant

Kellogg,

Gazette-Times

at

foreman Corvallis,

of has

the re

signed his position and has gone to Portland; Mr. Dubrelle, former fore man of the Gazette-Times, but of late

foreman of the Albany Herald, has enlisted in the state police; Don Mc Glashan, former Courier office of

ressman of the orvallis, has been

called for the coast artillery at Fort McDowell, Cal., and F. W. Holmes, night operator at the Courier, has the

Graphic suggests that young men who

position of foreman of the Rawlings’ job plant at Albany. moi It is now Corporal Henderson of one of the engineering regiments in France. He was recently a mere pri

are “looking around” might do well to make a note of this young woman ’s name. moi_

promotion. Prior to enlisting Corp oral Henderson was R. R. Henderson, a stereotyper for the Oregonian. He

The Newberg Graphic tells of a young woman who subscribed for a Liberty Bond and then went to Port land to enter domestic service to earn the money to lend to Uncle Sam. The

M. C. Athey, who has been con

nected with numerous papers in Cen

vate, but his last letter tells of his

is

apparently

getting where it is

“pretty thick.”

tral Oregon, recently took over the

0

Madras Pioneer. He had been work ing in the mechanical department of the Bend Press, having before that

Floyd C. Westerfield, a graduate of the University of Oregon depart

time published the Deschutes Valley Tribune at Culver.

mo H. W. Dewey, foreman of the stereotyping room of the Oregonian, has received a letter from his son who has arrived in England with the United States forces. Young Dewey, who formerly worked on the Oregonian

mechanical staff, is in the artillery. o E. C. Brownlee, formerly connected with Portland newspapers, but more recently of Albany, is a new member of the staff of the Oregon Journal

and is doing the marine run. ?o Marshall N. Dana continues to be the crack fisherman of the Oregon Journal staff, spending his Sundays

in pursuit of the gamey salmon or whatever fish is in season.

0 The Crook County Journal is using an end dash this spring as follows: w.s.s. ____0__ M. Fitzmaurice, editor of the Condon Times, spent the last week in May in Portland on business. 18

ment of journalism and later business

manager of the Bend Bulletin, was called in the draft of April 26 and is now at Camp Lewis. Mr. Wester field is the son of the editor of the Grass Valley Tribune.

  • 0

John F. Stone, lately with the Star Bulletin, of Honolulu, has given up his work to accept an appointment as private secretary to the new gov ernor of Hawaii. Mr. Stone is a for mer Oregon man and is a cousin of

Stephen A. Stone of the Salem States man.

  • 0

M. A. Hamilton from Aberdeen, Washington, is now associate editor

of the Bend Bulletin. He has moved his family to Bend and intends making his home there. 0 John Cradlebaugh, telegraph editor of the Capital Journal, has announced

his candidacy for justice of the peace for Marion county. O???

Owing to the increase in the size

of the paper, the Independence Post is now being printed by the Polk County Observer. Merle R. Chessman, who has been with the East Oregonian at Pendleton

for the past eight and a half years, resigned May 8 to become executive secretary of the Umatilla County Patriotic Service league, which han

Excnsncns

Milton Werschkul, for sixteen years a member of the art staff of the Ore gonian, has resigned to take up sim ilar work with the Evening Telegram

in Portland. Mr. Werschkul is suc ceeding J. A. Haelen, formerly of the

dles all war work drives, and in ad

art staff of the Evening Telegram.

dition has taken over the state and

Mr. Werschkul is one of the most ver

national

defense work.

Mr.

Chess

satile art men in the city.

Besides

and took a position as telegraph ed

being an artist of originality and abil ity, he won a reputation among the editorial men as being quick to get

itor on the East Oregonian the fol

the point, was an expert camera man

lowing August. He held this position for a year when he took the city editorship, which he has held ever

who filled many a breach when the photographers were crowded, and he also possesses a “nose for news.” 0

man was graduated from the Univer sity of Oregon in the spring of 1909,

since.

Mr.

Chessman will

continue

to make Pendleton his home for the present. He is a member of the Beta Theta Pi fraternity. o R. W. Sawyer, editor of the Bend Bulletin, was called east in March by the death of his father. Mr. Sawyer passed three weeks in his old home

in Bangor, Maine, and in New York, where he visited George Palmer Put nam, publisher of the Bulletin, who is now connected with the United States department of justice. ___0__ Mrs. H. T. Hopkins, wife of the editor of The Dalles Chronicle, passed away recently after a short illness. She was a daughter of Judge and Mrs. A. S. Bennett and had been married to Mr. Hopkins but little more than a year. The husband and an infant daughter survive her. 0 H. E. Brown, who for the past four years has been editor and pub lisher of the Silverton Tribune, sold

his interests in -the paper May 3 to Ralph Prescott of Le Roy, Minnesota.

Mr. Brown expects to remain in Sil verton during the summer. o____ Mr. Brookings, who has been hand ling city news on the Capital Journal,

resigned his position recently, and in the future will work at the Charles K. Spaulding logging mill.

  1. 0

Miss Nona Lawler, society editor of the Oregon Journal, recently spent a week in Seattle with friends during

which time she visited Camp Lewis. 19

James Olson, until recently city hall man for the Oregon Journal, has

jumped to the same job on the Ore gonian, succeeding Hal M. White. Mr. Olson came up a few months ago from Los Angeles, where he broke into the reporting end of the game after hav ing had considerable experience with other branches of the business in Portland and elsewhere. 0____ A. L. Page, who has been employed as printer on the Hood River News for the past ten years, has retired from the printing business and taken charge of his apple ranch located about eight miles from Hood River, in the Pine Grove district. 0 Mrs. Clarence W. Tebault, wife of C. W. Tebault, formerly on the Jour nal, and greatly beloved by all who knew her, passed away March 22 after

a short illness. She was burried at Albany, the home of her parents. Besides her husband, she left a year old son. 0 Harlan Hoffman, who has been employed as apprentice in the com posing room of the Oregon Statesman,

has returned to his home near Salem, where he will farm during the summer months. am

Mr. and Mrs. E. C. have made their home the past two months, Portland, where Mr. join the staff of the nal.

Brownlee, who in Albany for have left for Brownlee will Portland Jour Frank Ira White, one of the well known newspaper men in. Oregon a decade ago, has returned to the field and is now a member of the staff of the Oregonian.

Mr. White for the

last ten years has been in business, part of the time in southern Oregon, near Klamath Falls, and elsewhere. He was formerly employed on the

Denver papers. He will take up the banking and railroad beat in Port land. Some years ago he had the reputation of being one of the most widely acquainted railroad reporters

Lieutenant

Fred

A.

Woel

flen, company 0, 13th infantry, sta tioned at Camp Fremont, Palo Alto, Cal., has been visiting in Portland with his cousin, Mrs. James Donnelly, 1055 Vaughn street. His mother, Mrs. Charles Woelflen, and his sister, Irene, have been in the city during his stay also. Lieutenant Woelflen at the time of his enlistment was city editor of the 'Bend Bulletin, Bend, Ore., and when in college at the Uni versity

of

United States infantry, and is fur

also for his column, “This Day in

Oregon History.” He accompanied the Oregon troops to Camp Mills, returned

February

—o

Washington,

was

corre

spondent for the Oregonian. io Owing to the fact that army service has seriously depleted the ranks of newspapermen in the west, many news papers are using girls for reportorial work. In line with this policy the East Oregonian, at Pendleton, has se cured the services of Miss Clytie Hall as a local news gatherer. Miss Hall is a former University

of

Oregon

student, having taken the journalism course for three years, and has had two years’ experience in newspaper work in Eugene. She left Eugene April 27. O

The North Powder News has moved into a new home. Mrs. Ross, the progressive editor of that paper, rent ed a larger building so as to have more room. She has purchased more machinery in the shape of a press and other material, and will give more time to getting out a larger paper. Mrs. Ross is editing a fine little pa per, and her patrons and friends wish her every success in her venture of

enlarging her headquarters. 20

for more than a

nishing his paper with excellent sto ries that come as near giving all the news and doings of the Oregon lads as the censor will permit. Hazen is known for his splendid interviews and

then

in the northwest. First

David W. Haven,

decade special writer and literary editor on the staff of the Portland Telegram, is now in France with the old Third Oregon, now the 162nd

left

to

Portland,

for

the

and

east

in

and

France. It was he who obtained the first set of interviews with Colonel

Leader, in command of the Univer sity of Oregon battalion at Eugene. —*0 James Cecil DeBall has left the Capital Journal to assume the city editor ’s duties formerly performed by

Ralph R. Cronise on the Albany Daily Democrat. Miss Eva Hughes, who formerly supervised the mailing de partment of the Democrat, ha~ taken over the bookkeeping and office work, and does some reporting, while Mr. Hornibrook devotes more of his time to the business management than he

has since his return to Albany from his post as United States minister to Siam. oi

“The Finnish Red Guards object to the father of the German crown

princess as their king. Can’t you hear the Duke of Mecklenberg-Schwerinl” ——Medford Sun. “Help! Help! No, we can ’t, but we think we hear Bill Hohenz-hollerin. —Corvallis Gazette Times.

0 Students from Stanford university who are eligible for enrollment for the fourth series of officers’ training camps as announced May 10 by the faculty, include N. R. Allen, of Salem. Mr. Allen is the son of Wilford Allen, former editor of the Grants Pass Courier.

0;

The Monmouth Herald is now set in type with a Unitype, a machine of that description having been in stalled recently. For the first time since the linotype came into use about a quarter of a

century ago, the board in the com posing

room

of the Oregonian is

without the name of a “sub” and David Foulkes, superintendent, is faced with the problem of supplying

machine men. The war is the cause. He has lost a number of machine operators in the last few months and more are going. ‘To offset the situation Mr. Foulkes is working out plans for a training school for operators. Women proba bly will be used, and in this connec tion the country newspaper now using women printers may be affected as there is some inquiry from women printers throughout the state for posi tions on the daily papers of the larger cities. Some are now able to operate machines and they probably will be the first to come to the rescue.

  • 0

Leo J. (“Tick”) Malarky, instruc tor of athletics at Columbia Univer sity, and at the same time night po lice reporter for the Oregonian, and

Miss Helen Trask, of Portland, were married recently. Mr. Malarkey is well remembered as former coach at the University of Oregon, and of the championship McMinnville high school team. He has tried repeatedly to get into the army without avail, and con tributed an additional bit of war serv ice by joining the Oregonian staff re cently when there was a dearth of ex perienced men due to the calling out of the University of Oregon base hos pital No. 46, which took three of the reporters. “Tick” was a former stu

dent in the University school of jour nalism before coming to Portland.

0__ The Harrisburg Bulletin had all arrangements made for issuing a twelve

page

Liberty

Loan

edition,

when a letter came from the supply house saying it would be impossible to supply the patriotie plates ordered owing to the great demand for them.

0 Donald J. Sterling, Sunday editor of the Oregon Journal, has recently returned to his desk from a trip to Camp Lewis at American Lake and

to eastern Oregon. 21

Exoasnons

Roger W. Moe, editor of the Mosier Bulletin, and a son of A. D. Moe,

publisher of the Hood River Glacier, entrained the first of this month for Camp Lewis, having been drawn in the selective draft.

Mr. Moe already

has two brothers in the service.

Mark

is now in France with the aero squad

ron, while Forrest is sergeant in a battery of coast artillery at Fort Ste vens. The editor-soldier, who learned the newspaper business in the office of his father, was a student at the Uni versity of Oregon department of jour nalism for some time. He has left the Bulletin in charge of his father. ___.._.()_i

E. R.

(Tige) Reynolds, cartoonist

of the Oregonian, and one of the crack fishermen among the newspaper boys of Portland, reports catching a 32% pound salmon at Oregon City, Sunday, May 5. It took half an hour to land the prize and it was the second “whopper” he had worked on that day. Earlier he had a 20 pounder on his line, and after fight ing with it for half an hour, while a moving picture operator put him on record, it got away. The moving picture operator, disgusted, was sev

eral miles from the scene when he finally landed the larger one. ___.o__ W. R. McCracken, foreman of the Rogue River Courier, has been ap

pointed a traveling auditor of the state industrial accident commission, and left his position in Grants Pass on April 15. His territory will be in eastern Oregon, near Pendleton. “Mac” is a fine fellow and it is with regret that his co-workers on the Courier see him leave Grants Pass. He was connected with the Courier for more than 12 years. moi

Dennie Wood Jr., of Falls City, who has been associated with his fath er on the Falls City News, has on listed in the army and has left for

Fort McDougal. ?0_._ H. S. Prescott is a new reporter on the Oregon Statesman. He was pre viously connceted with the Oregon Ob server at Grants Pass. For ten years everyone on the staff of the Evening Telegram has known “Harold.” First he was nothing but a little Swede kiddie who kept a ball in his pocket and played catch with it when he was not answering calls

Eorroa or Oasoox Excrumoss: I wish to extend an invitation to the Oregon newspaper fraternity to meet with us at Spokane this sum mer, July 11, 12 and 13. The North

year ago when Kennedy was with the Beavers on their training trip Harold did his work and did it well. Then in August he enlisted in the navy and was sent to Bremerton. There

Idaho association has agreed to meet with us and several Montana men are coming over, I understand. Will you tell me the best means of getting the invitation to the Oregon editors! I should judge that at least some of the Eastern Oregon men might avail themselves of the oppor tunity. Is there any chance that either Mr. Allen or Mr. Turnbull will be able to attend! Also if any opportunity arises will you please extend to the Oregon members of the fraternity for me a

he began the study of wireless, being

most cordial invitation to meet with

transferred to the University of Wash ington. Shortly after Christmas he was ordered to Harvard University,

the Washington publishers at Spo kane!

of “copy boy” from impatient copy readers. Then he grew old enough to file photos and handle the, morgue and occasionally to take a meeting notice over the phone when all the staff members were engaged or out.

Finally, he became

understudy to

Lou Kennedy, sporting editor, and a

where he finished his work in radio.

Today Harold Hohnberg, little Swede office boy, now in his twenty-second

year, is on the U. S. S. Missouri, and will

shortly

be

entrusted

with

the

safety of lives, cargo and ship of one of Uncle Sam’s fleet.

  • 0

Frank Safford, linotype operator on the Eugene Daily Guard, met with the misfortune of losing the end of

the first finger on his right hand while operating his machine. He will be laid up for two months. .___0_i Miss N. M. Lucas, for a number of years private secretary to C. S. Jack son, publisher of the Oregon Journal, and to Arthur L. Fish, business man ager, has resigned her position and is taking a much needed rest. ioi. F. W. Johnson, until recently con nected with the circulation depart ment of the Sioux City Tribune, is a new addition to the staff of the Ore gon Statesman, where he is circula

tion manager. 0 Joe H. Jordan, the handsome and

affable automobile "editor of the Ore gon Journal, has joined the colors, having signed in the signal corps. He has been given temporary duty in Portland. 22

Signed,.

J. C. Kavnoa.

President of the Washington State Press /Association.

0

P. R. Kelty, news editor of the Oregonian, is discovering some “nota bles” in his staff of desk men. Some

one has revealed that W. E. Bates, formerly of Ramapo station, was the practical mayor of the place before he resumed newspaper work. For

three years he was regularly elected “mayor” by a loud viva voce vote of the residents. Now comes some one

to inform Mr. Kelty that Herbert J. Campbell, assistant news editor, has been elected and installed as vestry man of St. Mark’s Episcopal church.

In addition Mr. Campbell has taken up golf.

'

  • 0

Jack Barrett, foreman of the com posing room on the Eugene Morn ing Register for several years, has changed to foreman on the Evening

Guard of the same place. He takes A. J. DeLay’s position. Mr. DeLay is going into another phase of news paper business, and will edit a small

paper in Washington. -*0 Fred McNeil, formerly police re porter on the Oregon Journal, is now near the front line trenches, it is thought, judging from his last letter. He is with the railway engineers. Walter W. R. May, assistant city editor of the Oregonian, has returned from a six weeks’ tour of the central and middle west states as concert and booking manager for Maud Pow ell, celebrated international violinist. Mr. May took up the tour when H. Godfrey Turney, Mme. Powell ’s man ager, was called back to New York suddenly to arrange a Red Cross bene fit at Carnegie hall. On the tour Mr. May visited a number of newspapers in the larger cities between Omaha Chicago and St. Louis, including Min neapolis and St. Paul, and also spent some time conferring with officers of the national banks in the cities -named, gathering data for a series of ar ticles on banking problems which he has been asked to write for a bank ing publication. Mr. May was finan cial and business editor of the Spokes man-Review, of Spokane, Wash., prior to coming to Oregon six years ago, and he has since maintained an inter est in that direction. 0__ Gordon J. Taylor, editor of the Molalla Pioneer, published the follow ing sad but interesting bit in his issue of May 23:

CARD OF THANKS We desire to hereby express our gratitude to the friends and neighbors who have shown their sympathy by their many kindnesses and expressions of concern in our late bereavement caused by the early demise of our political ambition which passed away so sadly on May 17; and to those who assisted in the burial ceremony. There will be no flowers. THE Emroa

——o The Bend Bulletin, consistently quick to catch up all phases of war service and campaigning, has carried this policy into its fictional section and has abolished its “Destroying Angel” serial to nm Arthur Guy Empey’s “Over the Top.”

23

Clark H. Williams, for a number of years railroad and financial editor and special assignment man on the Oregonian, recently accepted the man aging editorship of the Salt Lake Herald-Republican. Mr. Williams was one of the best known and capable

men in the newspaper game in this state, and the owners of the Salt Lake publication are to be congratulated upon securing his services. The Herald-Republican was recently pur

chased by the owners of the Salt Lake Telegram, an evening paper, but its publication as a morning paper will be continued under the same name, with Mr. Williams as managing ed itor. James H. McCool, who formerly

covered the city hall in Portland for the Oregon Journal, is another Oregon newspaper man now located at Salt Lake. He is automobile editor for the Tribune.

—-—0 Norman Writing, apprentice in the composing room of the Oregonian, has been accepted into the typographical union a little in advance of finishing his apprenticeship, on account of his plans for going to war in the near fu ture. Mr. Whiting wanted to be a full fledged printer before going to the front, so the union accommodated him.

He was highly efficient and a

chip off the old block, his father, “Dad” Whiting, being one of the star veterans of the Oregonian me

chanical staff, and incidentally one of the compositor-grammarians who every now and then can tell a copy reader a thing or two and get away with it. ——o A copy of the Fargo Leader, 9. non

partisan newspaper edited by Rex Lampman, former editor of the Gold 11111 News, has been received in Me?) ford, and it is a life sized sheet with

a few ink scratches that can be directly traced to the erratic and gifted poet of Asbestos.—Medford Sun. ___0i D. J. DuBruille is a member of the Albany Herald mechanical force. Conner & DuBruille for two years were editors and publishers of_ the semi-weekly Cottage Grove Leader. M. J. Brown, editor of the Benton

George F. Stoney, formerly copy reader on the Oregonian and some years ago attached to the Spokane Spokesman-Review and the Times at Wallace, Idaho, has arrived safely .t in England with a division of the Canadian army. Mr. Stoney, who is slightly over the army age, suc ceeded in getting into the Canadian

County Courier, who has sold his in terest in that paper to his partner, A. E. Frost, will leave the paper next month. Mr. Brown has represented an eastern syndicate of newspapers in travel letters for ten years past

and had expected to go to France in April, but on account of the strict censorship he had to abandon the trip. He then arranged for a trip to south America and had applied for passports, but because of the fact that there are no re schedules on steamers for the south ports and the probability that all boats will be taken off and replaced with sail ing vessels, he has had to abandon this trip also. He is undecided as to what he will do after leaving the Courier but hopes to get into some war activity work.

and British service in a special class several months ago and since his arrival in England has been trans ferred to a branch soon to see service

in France.

Mr. Stoney was able to

visit his family in Ireland after his arrival abroad. He had not seen them for a number of years. He is now attached to the Canadian forestry

camp, depot base, and hopes soon to be with the artillery.

0 Guy Downs, for a number of years

in the ad alley and on the machines, moi.

and later floorman and assistant in

making up, has transferred his af

Perseverance and a willingness to do things won a substantial promotion for Ralph S. Reubin on March 18. From copy boy to general assignment

fections from the Oregonian to the Journal, where he has been made

night foreman.

Mr. Downs, besides

learning every department of work in

reporter on the Oregonian staff was

the composing room, has spent con siderable spare time on the copy desk of the Oregonian, learning how to edit news, write heads and do re-write work. It is presumed that he is grooming himself for the ownership of a small town daily or possibly a country weekly. 0 Word was received in Dallas May 11 that H. W. Brune, former editor

the promotion. About fifteen months ago, Ralph, while a student at Lincoln High school in Portland, began as copy boy for the Oregonian, working a few hours a day after school hours. He soon fell heir to the position of head office boy, with two boys under him, and worked from 5:30 p. m. to 1:30 a. m., getting no more than six hours of sleep each day and studying very little. In the latter part of January, Mr.

of the Polk County Observer, and who was commissioned a lieutenant in one

of the officers’ training camps in California last year, has been on sick leave for some time and is at present at the home of relatives in Idaho. After receiving his commission Mr. Brune was assigned to the heavy ar tillery, but became ill shortly after wards and has since been unfit for service.—Oregon Statesman.

Reuben was graduated from Lincoln and was awarded with an increase in salary and position. _i°__.

The

fact

that

the Grants Pass

Courier is using women carriers was

made a front page feature in the

for the past eight months, has gone

Oregonian. The Corvallis Gazette Tirnes remarks that there is nothing new about that at all, that women have always made the best news car

to Portland to accept another position.

ners.

oi

Elmer Warburton, who has been foreman of the Polk County Observer

24