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abolish all markups on pharmaceuticals, and make coordinated progress in reforming health care pricing, staffing and remuneration, medicine distribution, and models of health insurance payment. We will continue reforms in education, the cultural sector, and public institutions to unleash society's vast potential for growth.

We will deepen institutional reform to build a sound ecological environment.

We will improve the functional zoning system and the mechanisms for compensating for ecological conservation efforts; we will put in place resource and environment monitoring and early-warning mechanisms; we will launch trials to improve the state natural resource assets management system; and we will introduce an overall plan for establishing a national parks system. All these efforts should provide effective institutional safeguards for building a sound ecological environment.

3. Doing more to unleash the potential of domestic demand

We will push to see that the composition of supply becomes better matched with the composition of demand and that consumption upgrades and effective investment reinforce each other; we will promote coordinated development between regions and between rural and urban areas; and we will strengthen the role of domestic demand in sustaining growth.

We will promote a steady increase in consumer spending.

We need to adapt to changes in consumer demand, improve our policies and measures, and create a better consumer environment.

First, we need to speed up the development of service consumption. We will launch a new round of trials for comprehensive reform in the service sector, and support the non-governmental sector in providing education, elderly care, healthcare, and other services. We will encourage development of new service models and cross-sectoral integration, combined medical and elderly care services, cultural and creative services, and other emerging forms of consumption. We will improve tourist facilities and services, and make a big push to develop rural tourism, recreational tourism, and all-for-one tourism. We will increase information consumption including digital homes and online learning. We will see that communities and rural areas have better access to e-commerce and express delivery services, and encourage the integrated development of physical store sales and online shopping.

Second, we need to boost consumption of quality products. We will guide

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